Behind the Scenes: Our Partnership with the England and Wales Cricket Board’s All Stars Cricket & Dynamos Cricket Programmes

Behind the Scenes: Our Partnership with the England and Wales Cricket Board’s All Stars Cricket & Dynamos Cricket Programmes

At Hy-Pro International Ltd, we're passionate about keeping kids active and inspiring a lifelong love for sport. There's no better example of that mission in action than our partnership with the England and Wales Cricket Board (ECB), All Stars Cricket and Dynamos Cricket Programmes.

How It All Started

Our journey with the ECB began with a shared goal: making sport fun, accessible and engaging for all kids. When the opportunity arose to support All Stars Cricket and Dynamos Cricket, two national grassroots programmes designed for 5 to 8 year olds and 8 to 11 year olds, we knew it was a perfect fit.

From the very beginning, we weren’t just interested in supplying equipment, we wanted to be a true partner. That meant bringing our full expertise to the table, from kit design and personalisation, to e-commerce, to logistics. The result? A seamless end-to-end solution that ensures every young cricketer starts their journey with excitement and pride.

Making Cricket Personal

Since joining forces with the ECB, we've delivered over 95,000 personalised kits to young players across England and Wales. Every shirt includes the child’s name and chosen number, personalised in-house by our dedicated team at Hy-Pro International Ltd.

With their name on the back, every player feels like a star, ready to take on the game with pride.

Supporting the Game from the Ground Up

Our work goes beyond printing shirts. We fully manage the All Stars Cricket and Dynamos Cricket Shop at www.allstarscricketshop.co.uk, ensuring parents can easily order kits, and extra equipment to keep their young cricketers engaged. We also handle all logistics, guaranteeing that kits arrive on time for that important first session.

But perhaps the most rewarding part? Seeing the smiles on kids’ faces when they receive their kits.

We’re proud to support an initiative that’s not only introducing cricket in a fun and inclusive way but also building confidence, friendships and lifelong memories. Aligning with our mission at Hy-Pro: to provide innovative sports products that empower and encourage people of all skill levels to stop watching and start playing.

Learn more about the All Stars Cricket and Dynamo Cricket programmes here - https://www.ecb.co.uk/play

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